This November, Japan House London is offering three unforgettable free events with the Nadagogō Brewers Association, celebrating the art, song, and craftsmanship of Japanese sake. From live demonstrations to traditional brewing songs, here are five reasons these Japan House London events in November 2025 deserve a spot in your diary.

1. Discover Japan’s Most Famous Sake Region

Nadagogō, which means “the Five Villages of Nada,” lies along the southern coast of Hyōgo Prefecture and is known as Japan’s sake heartland. With pure miyamizu spring water and the finest Yamada-nishiki rice, it’s home to some of the country’s most renowned breweries. This event series introduces guests to the craftsmanship and innovation behind Nadagogō sake, right in the heart of London.

2. See Master Brewers in Action

Meet Takahashi Toshinari from Kiku-Masamune Sake Brewing Co., Ltd. and Nakano Masaru from Kenbishi Sake Brewing Co., Ltd. — two leading figures from Nadagogō’s sake world. From a live komomaki (straw-wrapping) demonstration to the crafting of a daki-daru warming barrel, these sake brewing demonstrations offer a rare look at traditional techniques still practised today.

3. Experience the Soundtrack of Sake Brewing

On Saturday 15 November, immerse yourself in the rhythm of sake brewing through traditional brewing songs. The event, Rhythms of Brewing: Sake Culture and Song in Nadagogō, features a live performance of centuries-old songs once sung by the Tamba tōji (master brewers) to coordinate their work and boost morale — a living connection to Japan’s brewing heritage.

4. Enjoy Expert-Led Sake Tastings

No sake celebration would be complete without a tasting! Each event concludes with a guided sake tasting session, where visitors can sample a selection of premium brews from the Nadagogō region. Whether you’re new to sake or a seasoned enthusiast, this is your chance to taste the real spirit of Hyōgo Prefecture.

5. Celebrate Japanese Craftsmanship and Culture for Free

These free Japan House London events are part of the Spotlight on Local Japan Programme in collaboration with JNTO, celebrating Japan’s regional traditions through hands-on cultural experiences. From woodworking to brewing and performance, each evening captures the essence of Japanese artistry and innovation.

Event Details

Dates: 13–15 November 2025
Venue: Japan House London, 101–111 Kensington High Street, London W8 5SA
Website: www.japanhouselondon.uk
Phone: +44 20 3972 7077
Admission: Free (booking required)

Don’t miss this chance to explore Japanese culture in London through the taste, sound, and spirit of sake. For more information, visit Japan House London.