Feeling a bit blah after the long winter? Ready to inject some vibrancy into your routine before the Easter break? Then look no further than the Regent Street Sensorium, a free pop-up experience designed to re-ignite your senses in the heart of London! Here are five compelling reasons why you should pay it a visit before it closes on April 27th:

1. A Feast for ALL Your Senses (Especially Taste!): Forget your typical art exhibition. The Regent Street Sensorium, a collaboration with the innovative Bompas & Parr, throws you into a multi-sensory world. From the bespoke “Regent Street” scent created by Aromaria to the vibrant colours and sounds, every corner is designed to awaken your perception. But the real star? Edible architecture in the form of delicious jellies inspired by Regent Street’s iconic landmarks and history. Prepare for a truly unique (and tasty!) way to experience the city.

2. Taste the History of Regent Street (Literally!): Imagine tasting David Bowie’s legendary album cover shoot or the grand architecture of Regent Street. The “Jellyscape” on display features intricate jelly sculptures representing key moments and buildings, and even better, you can purchase and savour these unique creations. Flavours like the “Scallopia” (green apple) and “Jester” (melon and milk) offer a surprising and delightful way to connect with the area’s rich heritage.

3. Embark on a Sensory Quest and Earn a Sweet Reward: Turn your visit into an interactive adventure with the Sensory Quest. Using a specially designed map, you can hunt for the real-life locations across Regent Street and St James’s that inspired the Sensorium’s jellies. Snap a photo at each spot and return to the pop-up to claim a free jelly! It’s a fun way to explore the wider area and get a tasty treat in return.

4. Dive Deeper with Exclusive Paid Events: For those looking for a more in-depth experience, two special paid events are taking place on April 23rd:

• Living London History Book Reading (2pm, £5): Immerse yourself in the fascinating stories of London with author, tour guide, and content creator Living London History.
• Zeena Shah Marbling Workshop (6pm, £5): Get hands-on with designer, stylist, and author Zeena Shah and learn the beautiful art of marbling.

These events offer a fantastic opportunity to engage with creative minds and learn new skills.

5. A Refreshing Escape from the Digital World (and it’s FREE!): In our increasingly screen-dominated lives, the Regent Street Sensorium offers a welcome opportunity to step back and reconnect with your physical surroundings. It’s a chance to truly engage with your senses, rediscover the simple pleasures, and experience the city in a fresh and exciting way – and the main exhibition is completely free to enter!

So, if you’re in London before April 27th, make sure to carve out some time to visit the Regent Street Sensorium at 10 Heddon Street. It’s a “jelly good time” you won’t want to miss!

The Regent Street Sensorium is a free event, so there are no tickets required for general entry to the exhibition.

Location Information:

The Regent Street Sensorium is located at:

10 Heddon Street

London

W1B 4BX

Tickets for Paid Events:

Tickets for the two paid events on April 23rd (the book reading with Living London History and the marbling workshop with Zeena Shah) will be available for purchase from April 8th via the Regent Street Online website:

https://www.regentstreetonline.com/news/awaken-your-senses-Regent-Street

Opening Hours:

The Sensorium is open from Wednesday to Sunday between 12pm and 8pm until April 27th.